© 2009 Galway Advertiser
Did you know that about 75 per cent of brain cells are in place before birth and the other 25 per cent are in place by the age of one year? That a newborn baby’s brain grows to almost three times its size at birth and that 60 per cent of the fats in the brain are Omega 3 with DHA – the important one for brain development?
A new website—www.brainfood.ie— features information on the importance of Omega 3 in pregnancy.
Consultant nutritionist, Aoife Kirwan, says: “Omega 3 fats play an important role in baby's developing brain, eyes, and nervous system. About 75 per cent of the brain is developed in the womb and the baby gets Omega 3 fats from the mother's diet“.
READ FULL ARTICLE CLICK HERE © 2009 Galway Advertiser
Friday, July 24, 2009
Heinz recalls baby food after nine-month-old chokes on piece of plastic 'bigger than a stamp'
© 2009 Associated Newspapers Ltd.
A nine-month-old boy nearly choked to death after swallowing a piece of plastic in his baby food.
Food giant Heinz has recalled the spaghetti bolognese product as a precautionary measure after Oliver Barrow gagged on a jagged piece of plastic bigger than a postage stamp.
Oliver started choking and turned bright red as his father fed him a pot of Heinz Mum's Own Recipe spaghetti bolognese.
Oliver's mother, Rachel Davies - who was at work at the time - said things might have 'come to the worst' but for quick action by her partner, Oliver's father David Barrow.
'Oliver has eaten the spaghetti bolognese before, but this time he was putting his fingers in his mouth,' she said.
READ FULL ARTICLE CLICK HERE © 2009 Associated Newspapers Ltd.
A nine-month-old boy nearly choked to death after swallowing a piece of plastic in his baby food.
Food giant Heinz has recalled the spaghetti bolognese product as a precautionary measure after Oliver Barrow gagged on a jagged piece of plastic bigger than a postage stamp.
Oliver started choking and turned bright red as his father fed him a pot of Heinz Mum's Own Recipe spaghetti bolognese.
Oliver's mother, Rachel Davies - who was at work at the time - said things might have 'come to the worst' but for quick action by her partner, Oliver's father David Barrow.
'Oliver has eaten the spaghetti bolognese before, but this time he was putting his fingers in his mouth,' she said.
READ FULL ARTICLE CLICK HERE © 2009 Associated Newspapers Ltd.
Thursday, July 23, 2009
Doctors not advising women to take folic acid, says survey
Irish GPs are not advising women of child-bearing age to take folic acid despite its importance in preventing neural tube defects such as Spina Bifida in children, according to a recent survey.The study by *iReach on behalf of Clonmel Healthcare was conducted among more than 400 women also found that GPs were seen as the most important sources of information when pregnant.Some 66% of respondents had never had folic acid recommended to them by their GP.Of the 34% of respondents who had been recommended to take folic acid by their GP, 70% were already pregnant at the time.Almost one in three pregnancies among the women surveyed had been unplanned pregnancies.
READ FULL ARTICLE CLICK HERE
READ FULL ARTICLE CLICK HERE
Wednesday, July 22, 2009
Cow & Gate baby milk formula ads banned over misleading claims
by Mark Sweeney © Guardian News and Media Limited 2009
Nutricia, the company behind children's food brands including Cow & Gate, has had ad campaigns for two baby milk products banned by the advertising watchdog for misleading consumers over claims that they "support" a child's immune system.
The Advertising Standards Authority received complaints about two magazine ads for Cow & Gate's follow-on baby milk formula and a magazine ad for Milupa Aptamil follow-on milk formula.
In each case, the magazine ads made a number of claims, including that both products "support your baby's natural immune system". The Apatamil campaign also stated that it was the "best follow-on milk".
The ASA lodged its own challenge against both ad campaigns, asking whether the claim of supporting a child's immune system was misleading and whether parent company Nutricia could prove it.
READ FULL ARTICLE CLICK HERE http://www.guardian.co.uk/media/2009/jul/22/cow-and-gate-ads-banned
Nutricia, the company behind children's food brands including Cow & Gate, has had ad campaigns for two baby milk products banned by the advertising watchdog for misleading consumers over claims that they "support" a child's immune system.
The Advertising Standards Authority received complaints about two magazine ads for Cow & Gate's follow-on baby milk formula and a magazine ad for Milupa Aptamil follow-on milk formula.
In each case, the magazine ads made a number of claims, including that both products "support your baby's natural immune system". The Apatamil campaign also stated that it was the "best follow-on milk".
The ASA lodged its own challenge against both ad campaigns, asking whether the claim of supporting a child's immune system was misleading and whether parent company Nutricia could prove it.
READ FULL ARTICLE CLICK HERE http://www.guardian.co.uk/media/2009/jul/22/cow-and-gate-ads-banned
Hormone may be key to premature births
by Olivia Fens Copyright © 2009
A saliva test may be able to identify pregnant women at risk of going into premature delivery, according to new research.Researchers from University College London and King’s College London in the UK have found that women who go into preterm labour (before 34 weeks gestation) have low-levels of progesterone in their saliva as early as 24 weeks.Furthermore, these levels fail to rise during pregnancy in the normal way. This, the researchers say, offers the possibility of developing a simple, non-invasive test to identify women at increased risk of delivering early.Progesterone is a hormone that helps to regulate the menstrual cycle, but it is also the primary hormone of pregnancy. It is produced in large amounts from the placenta and acts to stop the womb from contracting.
READ FULL ARTICLE CLICK HERE Copyright © 2009
A saliva test may be able to identify pregnant women at risk of going into premature delivery, according to new research.Researchers from University College London and King’s College London in the UK have found that women who go into preterm labour (before 34 weeks gestation) have low-levels of progesterone in their saliva as early as 24 weeks.Furthermore, these levels fail to rise during pregnancy in the normal way. This, the researchers say, offers the possibility of developing a simple, non-invasive test to identify women at increased risk of delivering early.Progesterone is a hormone that helps to regulate the menstrual cycle, but it is also the primary hormone of pregnancy. It is produced in large amounts from the placenta and acts to stop the womb from contracting.
READ FULL ARTICLE CLICK HERE Copyright © 2009
Tuesday, July 21, 2009
It's a boy! Rebecca Loos gives birth to her first child
© 2009 Associated Newspapers Ltd.
David Beckham's former PA Rebecca Loos has become a mother for the first time.
The reality TV regular, 32, has given birth to a 7lb 3oz son in Oslo, where she lives with her current partner - Norwegian doctor and part-time model Sven Christjar Skaiaa.
'We have named our beautiful son Magnus Leon Loos Skaiaa. All is well. We are home and enjoying every minute if this new little person in our lives,' she said.
Brunette Rebecca - who claimed to have had a four-month fling with Beckham after he moved to Real Madrid in 2003 - met Skaiaa at an airport last summer.
READ FULL ARTICLE CLICK HERE © 2009 Associated Newspapers Ltd.
David Beckham's former PA Rebecca Loos has become a mother for the first time.
The reality TV regular, 32, has given birth to a 7lb 3oz son in Oslo, where she lives with her current partner - Norwegian doctor and part-time model Sven Christjar Skaiaa.
'We have named our beautiful son Magnus Leon Loos Skaiaa. All is well. We are home and enjoying every minute if this new little person in our lives,' she said.
Brunette Rebecca - who claimed to have had a four-month fling with Beckham after he moved to Real Madrid in 2003 - met Skaiaa at an airport last summer.
READ FULL ARTICLE CLICK HERE © 2009 Associated Newspapers Ltd.
Sunday, July 19, 2009
'Womb for hire': growing surrogacy in US
by Erica Berenstein ©2009 Google
PHILIPSBURG, Pennsylvania — Sitting on her porch, 26-year-old Brandy Hummel gently rubbed her belly to sooth the babies inside. But the growing twins kicking up a storm are not hers.
They were implanted in her uterus as fertilized embryos about six months ago, after she agreed to be the surrogate mother, or gestational carrier, for a couple who lives about 400 kilometers (250 miles) away in New York City.
The contract, as well as an intensive screening process, was negotiated by lawyer Melissa Brisman, based in New Jersey.
Paying a woman to effectively "rent" her reproductive organs is prohibited in several US states, including New York. But laws in other places such as Pennsylvania, where first-time carrier Hummel lives, are more surrogate-friendly.
READ FULL ARTICLE CLICK HERE ©2009 Google
PHILIPSBURG, Pennsylvania — Sitting on her porch, 26-year-old Brandy Hummel gently rubbed her belly to sooth the babies inside. But the growing twins kicking up a storm are not hers.
They were implanted in her uterus as fertilized embryos about six months ago, after she agreed to be the surrogate mother, or gestational carrier, for a couple who lives about 400 kilometers (250 miles) away in New York City.
The contract, as well as an intensive screening process, was negotiated by lawyer Melissa Brisman, based in New Jersey.
Paying a woman to effectively "rent" her reproductive organs is prohibited in several US states, including New York. But laws in other places such as Pennsylvania, where first-time carrier Hummel lives, are more surrogate-friendly.
READ FULL ARTICLE CLICK HERE ©2009 Google
Birth of a nation
by Susan Daly ©Independent.ie
Mention the words 'home birth' to many people and their eyes widen in horror. At least, that was the experience of Lisa Sterrit when she began to tell acquaintances that she was planning to have her second child at home.
The feeling of being pressurised to speed up the long labour with her first daughter had prompted Lisa to seek an alternative for the birth of Thea, now a jolly, seven-month-old girl. Her eldest, Eva (five), was born in a private hospital, where Lisa found the experience "impersonal and rushed".
She had wanted a natural birth but, when her labour slowed, the medical staff wanted to break her waters, and she felt under pressure to follow their advice.
When Lisa, from Greystones, Co Wicklow, became pregnant with Thea, she vowed she would be in charge this time. With an ambulance on call in case of an emergency, and her midwife and husband by her side, she felt relaxed and comfortable. "Even the process of checking into the hospital was stressful the first time round. I had been awake all night with contractions and was worried about when I would go -- I was fretting about rush hour, so we ended up going in at 4am.
READ FULL ARTICLE CLICK HERE ©Independent.ie
Mention the words 'home birth' to many people and their eyes widen in horror. At least, that was the experience of Lisa Sterrit when she began to tell acquaintances that she was planning to have her second child at home.
The feeling of being pressurised to speed up the long labour with her first daughter had prompted Lisa to seek an alternative for the birth of Thea, now a jolly, seven-month-old girl. Her eldest, Eva (five), was born in a private hospital, where Lisa found the experience "impersonal and rushed".
She had wanted a natural birth but, when her labour slowed, the medical staff wanted to break her waters, and she felt under pressure to follow their advice.
When Lisa, from Greystones, Co Wicklow, became pregnant with Thea, she vowed she would be in charge this time. With an ambulance on call in case of an emergency, and her midwife and husband by her side, she felt relaxed and comfortable. "Even the process of checking into the hospital was stressful the first time round. I had been awake all night with contractions and was worried about when I would go -- I was fretting about rush hour, so we ended up going in at 4am.
READ FULL ARTICLE CLICK HERE ©Independent.ie
Hard labour would sort Doc out
by Eilis O'Hanlon ©Independent.ie
NOT since Merlin tried to instruct his pet owl on the mechanics of flying in Disney's Sword In The Stone, and got an indignant flea in his ear for his troubles, has there been a more foolish example of someone trying to pull rank on the real experts.
Dr Denis Walsh should have known what he was letting himself in for. As associate professor of midwifery at Nottingham University, he has presumably spent his life surrounded by women. So when he argued, in an article for a journal published by the UK's Royal College of Midwifery, that women in labour should endure the pain of childbirth because epidurals interfered with the development of the mother-baby bond, he must have anticipated a vigorous response from those on the distaff side of the human race who had actually experienced the delights of childbirth rather than just studying it dispassionately from an academic viewpoint.
The response wasn't that slow in coming. Evidence Based Midwifery might not be as prominent on news-stands as Hello! magazine, but bad news travels fast and, by the time word got round about Dr Walsh's infernal cheek in daring to express an opinion about childbirth without ever having endured it personally, women had a new Public Enemy No 1.
So he thinks the pain of childbirth is "natural" and shouldn't be regarded negatively, eh? Here's a red-hot poker, Dr Know-It-All. Bend over, there's a good boy, and let's see what a positive and natural experience we can devise for you too.
READ FULL ARTICLE CLICK HERE ©Independent.ie
NOT since Merlin tried to instruct his pet owl on the mechanics of flying in Disney's Sword In The Stone, and got an indignant flea in his ear for his troubles, has there been a more foolish example of someone trying to pull rank on the real experts.
Dr Denis Walsh should have known what he was letting himself in for. As associate professor of midwifery at Nottingham University, he has presumably spent his life surrounded by women. So when he argued, in an article for a journal published by the UK's Royal College of Midwifery, that women in labour should endure the pain of childbirth because epidurals interfered with the development of the mother-baby bond, he must have anticipated a vigorous response from those on the distaff side of the human race who had actually experienced the delights of childbirth rather than just studying it dispassionately from an academic viewpoint.
The response wasn't that slow in coming. Evidence Based Midwifery might not be as prominent on news-stands as Hello! magazine, but bad news travels fast and, by the time word got round about Dr Walsh's infernal cheek in daring to express an opinion about childbirth without ever having endured it personally, women had a new Public Enemy No 1.
So he thinks the pain of childbirth is "natural" and shouldn't be regarded negatively, eh? Here's a red-hot poker, Dr Know-It-All. Bend over, there's a good boy, and let's see what a positive and natural experience we can devise for you too.
READ FULL ARTICLE CLICK HERE ©Independent.ie
Tuesday, July 14, 2009
NHS 'obsession with breastfeeding is putting bottle-fed babies at risk'
by Daniel Martin © 2009 Associated Newspapers Ltd.
Thousands of mothers who bottle feed are accidentally putting their babies' health at risk, says a study.
They were found to be using too much formula milk powder and timing feeds wrongly.
Frequent overfeeding can put babies at risk of long-term obesity and conditions associated with it, such as heart disease.
The problem is blamed on the Health Service's obsession with breastfeeding.
It is accused of failing to provide enough information to new mothers on the alternatives.
READ FULL ARTICLE CLICK HERE © 2009 Associated Newspapers Ltd.
Thousands of mothers who bottle feed are accidentally putting their babies' health at risk, says a study.
They were found to be using too much formula milk powder and timing feeds wrongly.
Frequent overfeeding can put babies at risk of long-term obesity and conditions associated with it, such as heart disease.
The problem is blamed on the Health Service's obsession with breastfeeding.
It is accused of failing to provide enough information to new mothers on the alternatives.
READ FULL ARTICLE CLICK HERE © 2009 Associated Newspapers Ltd.
How to travel comfortably with baby in tow
by Margarita Y. Locsin-Chan © Copyright 2001-2009 INQUIRER.net
MANILA, Philippines – At just 14 months, my son is a frequent flyer, with more than 100 hours in flight across three continents.
I have flown alone and with my husband, on business and economy, with a carrier or pushchair and without either. What follows are some of my recommendations for moms, parents and guardians who will dare travel with a baby or toddler before the age when you can plop them in a seat and leave them to in-flight cartoons and video games.
Do your research
All airports follow certain international regulations, but some have customized theirs to suit individual situations, and this makes knowing what is okay where it’s difficult.
My first flight was out of Heathrow, which recently loosened its policy on hand luggage thanks to public outcry (I mean, how many people really put everything in one bag?!). But it remains extremely vigilant because of constant threats.
READ FULL ARTICLE CLICK HERE © Copyright 2001-2009 INQUIRER.net
MANILA, Philippines – At just 14 months, my son is a frequent flyer, with more than 100 hours in flight across three continents.
I have flown alone and with my husband, on business and economy, with a carrier or pushchair and without either. What follows are some of my recommendations for moms, parents and guardians who will dare travel with a baby or toddler before the age when you can plop them in a seat and leave them to in-flight cartoons and video games.
Do your research
All airports follow certain international regulations, but some have customized theirs to suit individual situations, and this makes knowing what is okay where it’s difficult.
My first flight was out of Heathrow, which recently loosened its policy on hand luggage thanks to public outcry (I mean, how many people really put everything in one bag?!). But it remains extremely vigilant because of constant threats.
READ FULL ARTICLE CLICK HERE © Copyright 2001-2009 INQUIRER.net
Monday, July 13, 2009
Meet the 'mumtrepreneur'
by Sorcha Corcoran ©Independent.ie
Having a baby has been the inspiration for many a business idea, leading to parents leaving steady jobs and setting up their own companies. Sorcha Corcoran talks to one such ' mumtrepreneur' Lesley O'Mahony, founder of Babypotz
WHEN Lesley O'Mahony had her first child Emma 10 years ago, she was working as an offi ce manager in a computer company and decided to go part-time, doing five halfdays a week.
" I used a lot of jarred baby foods and didn't make much home-made food for Emma. When the second baby came four years later it was a total contrast. I took time off, but didn't want to do ' mummies who lunch' as I would get bored.
" I knew I needed to occupy myself so started experimenting with Rachel's food. I bought an Annabel Karmel recipe book and used ice-cube trays to freeze what I made."
READ FULL ARTICLE CLICK HERE ©Independent.ie
Having a baby has been the inspiration for many a business idea, leading to parents leaving steady jobs and setting up their own companies. Sorcha Corcoran talks to one such ' mumtrepreneur' Lesley O'Mahony, founder of Babypotz
WHEN Lesley O'Mahony had her first child Emma 10 years ago, she was working as an offi ce manager in a computer company and decided to go part-time, doing five halfdays a week.
" I used a lot of jarred baby foods and didn't make much home-made food for Emma. When the second baby came four years later it was a total contrast. I took time off, but didn't want to do ' mummies who lunch' as I would get bored.
" I knew I needed to occupy myself so started experimenting with Rachel's food. I bought an Annabel Karmel recipe book and used ice-cube trays to freeze what I made."
READ FULL ARTICLE CLICK HERE ©Independent.ie
The war on tantrums
by Steve Cummins ©Independent.ie
EVERY parent believes their baby is a prodigy. We may not know quite where their brilliance lies, but we're all convinced it's only a matter of time before we discover the complex algebraic equations scrawled in crayon on the living-room wall, or hear the flawless performance of Beethoven's Moonlight Sonata on the Wiggles Dancing keyboard. Of course, not all babies will be graduating in astrophysics the same week they make their First Holy Communion, but so long as they're safe, happy and healthy most of us are content to sit back and wait for the latent genius to manifest itself, no matter how long it takes.
My boy Sam turns one this week and he is displaying a maturity heretofore unknown in a nought year old. So, why am I not happy? Why have I not invited all our friends and relatives round to bask in his reflected genius?
It's simple. I have an awful suspicion my baby is beginning the terrible twos a full year early.
READ FULL ARTICLE CLICK HERE ©Independent.ie
EVERY parent believes their baby is a prodigy. We may not know quite where their brilliance lies, but we're all convinced it's only a matter of time before we discover the complex algebraic equations scrawled in crayon on the living-room wall, or hear the flawless performance of Beethoven's Moonlight Sonata on the Wiggles Dancing keyboard. Of course, not all babies will be graduating in astrophysics the same week they make their First Holy Communion, but so long as they're safe, happy and healthy most of us are content to sit back and wait for the latent genius to manifest itself, no matter how long it takes.
My boy Sam turns one this week and he is displaying a maturity heretofore unknown in a nought year old. So, why am I not happy? Why have I not invited all our friends and relatives round to bask in his reflected genius?
It's simple. I have an awful suspicion my baby is beginning the terrible twos a full year early.
READ FULL ARTICLE CLICK HERE ©Independent.ie
Sunday, July 12, 2009
The necessity Item for a Pregnant Woman
Copyright © 2009 Clarity Digital Group
The prenatal massage is your best friend during your pregnancy. The emotional and physical stresses that pregnancy brings to a body aren’t easy to endure, but the prenatal massage will ease you through this time in your life. Once you’re receiving your prenatal massage on a regular basis the stresses are lifted and your body is at ease. Relaxation is vital during your pregnancy and the best massage to ease your discomforts is the prenatal massage. If you’ve never considered receiving a massage during your pregnancy you may want to consider scheduling for a prenatal massage. If you’re thinking a massage endangers you and your baby then you would be right, which is the reason why the only massage you should receive is the prenatal massage. This specialty massage is only designed for the care of a pregnant woman, and any certified prenatal massage therapist knows what needs to be done to not place you and your baby in any harm.
For you who are pregnant please don’t think about scheduling for a prenatal massage until after the first trimester! It’s not that you don’t have women receiving a prenatal massage during their first trimester, but it’s uncommon to find many massage therapists to perform a prenatal massage during the first trimester. The reason for this is because a woman is more at risk for a miscarriage during the first trimester, and many therapists don’t want to be held liable if anything goes wrong. The best thing to do whether you’re getting a prenatal massage during the first trimester or after is to always consult with your obstetrician! Your obstetrician and massage therapist should always be in communication with you so they’re aware of your progression. Once you’ve been given the green light to receive a prenatal massage then you’ll be amazed at the benefits you gain from it. During each trimester you’ll experience a different discomfort which is why you’ll gain different benefits from the prenatal massage during each trimester. During the first trimester is when morning sickness is common so the prenatal massage is good for mollifying it. In the second and third trimester a prenatal massage relieves pains, and does help with sleep deprivation and preparing your pelvic muscles for the birth process.
READ FULL ARTICLE CLICK HERE Copyright © 2009 Clarity Digital Group
The prenatal massage is your best friend during your pregnancy. The emotional and physical stresses that pregnancy brings to a body aren’t easy to endure, but the prenatal massage will ease you through this time in your life. Once you’re receiving your prenatal massage on a regular basis the stresses are lifted and your body is at ease. Relaxation is vital during your pregnancy and the best massage to ease your discomforts is the prenatal massage. If you’ve never considered receiving a massage during your pregnancy you may want to consider scheduling for a prenatal massage. If you’re thinking a massage endangers you and your baby then you would be right, which is the reason why the only massage you should receive is the prenatal massage. This specialty massage is only designed for the care of a pregnant woman, and any certified prenatal massage therapist knows what needs to be done to not place you and your baby in any harm.
For you who are pregnant please don’t think about scheduling for a prenatal massage until after the first trimester! It’s not that you don’t have women receiving a prenatal massage during their first trimester, but it’s uncommon to find many massage therapists to perform a prenatal massage during the first trimester. The reason for this is because a woman is more at risk for a miscarriage during the first trimester, and many therapists don’t want to be held liable if anything goes wrong. The best thing to do whether you’re getting a prenatal massage during the first trimester or after is to always consult with your obstetrician! Your obstetrician and massage therapist should always be in communication with you so they’re aware of your progression. Once you’ve been given the green light to receive a prenatal massage then you’ll be amazed at the benefits you gain from it. During each trimester you’ll experience a different discomfort which is why you’ll gain different benefits from the prenatal massage during each trimester. During the first trimester is when morning sickness is common so the prenatal massage is good for mollifying it. In the second and third trimester a prenatal massage relieves pains, and does help with sleep deprivation and preparing your pelvic muscles for the birth process.
READ FULL ARTICLE CLICK HERE Copyright © 2009 Clarity Digital Group
Sarah and baby twins head to their Irish bolthole for summer
by Melanie Finn © Herald.ie 2008
Hollywood superstar Sarah Jessica Parker is jetting over to her second home in Donegal within weeks with her growing brood.
The trip will be the first visit to Ireland by the couple's newborn twins girls, Marion Loretta Elwell and Tabitha Hodge Broderick.
But while the Hollywood stars may have feared that their Donegal cottage would become a little cramped, local politicians have vowed to help the new parents expand.
Donegal mayor Brendan Byrne, who is one of their neighbours in the picturesque townland, said he was looking forward to seeing them "back home again".
And he even promised that if they needed to extend the country cottage to make more room for their expanding family, that would not be an issue.
"There is plenty of space out there ... I certainly could put in a good word for them," he said.
READ FULL ARTICLE CLICK HERE © Herald.ie 2008
Hollywood superstar Sarah Jessica Parker is jetting over to her second home in Donegal within weeks with her growing brood.
The trip will be the first visit to Ireland by the couple's newborn twins girls, Marion Loretta Elwell and Tabitha Hodge Broderick.
But while the Hollywood stars may have feared that their Donegal cottage would become a little cramped, local politicians have vowed to help the new parents expand.
Donegal mayor Brendan Byrne, who is one of their neighbours in the picturesque townland, said he was looking forward to seeing them "back home again".
And he even promised that if they needed to extend the country cottage to make more room for their expanding family, that would not be an issue.
"There is plenty of space out there ... I certainly could put in a good word for them," he said.
READ FULL ARTICLE CLICK HERE © Herald.ie 2008
Evian Roller-skating baby is a YouTube hit with almost 4 million views
Copyright © 2006-2009
Haven’t heard of the Evian Roller-skating babies? The advert which appears on YouTube featuring roller-skating babies has become a sensation with almost 4 million views and a case in-point for social media distribution of otherwise traditional media campaigns.
Too cute babies in vests and nappies perform skate park stunts to the hip-hop backing track of Sugerhill Gang’s (Daddy-O, Hi-C, Kool Moe Dee) - Rapper’s Delight Lyrics.
The 60-second film was shot at London’s Pinewood Studios as part of mineral water brand Evian’s ‘Live Young’ international TV and web video campaign. No date has yet been set for it to be shown on British TV.
On selling Evian drinkers a, “dream” director of brand Michael Aidan said: “In the majority of countries in recent years, our communication has been very fact-based.
READ FULL ARTICLE CLICK HERE Copyright © 2006-2009
Haven’t heard of the Evian Roller-skating babies? The advert which appears on YouTube featuring roller-skating babies has become a sensation with almost 4 million views and a case in-point for social media distribution of otherwise traditional media campaigns.
Too cute babies in vests and nappies perform skate park stunts to the hip-hop backing track of Sugerhill Gang’s (Daddy-O, Hi-C, Kool Moe Dee) - Rapper’s Delight Lyrics.
The 60-second film was shot at London’s Pinewood Studios as part of mineral water brand Evian’s ‘Live Young’ international TV and web video campaign. No date has yet been set for it to be shown on British TV.
On selling Evian drinkers a, “dream” director of brand Michael Aidan said: “In the majority of countries in recent years, our communication has been very fact-based.
READ FULL ARTICLE CLICK HERE Copyright © 2006-2009
Women 'should go through pain' in childbirth, says male midwife
by Duncan Gardham © Copyright of Telegraph Media Group Limited 2009
The pain involved in childbirth serves a purpose and more women should go through it in order to prepare themselves for the responsibility of bringing up a baby, according to Dr Denis Walsh.
Dr Walsh, a senior midwife and associate professor in midwifery at Nottingham University, said: "A large number of women want to avoid pain. Some just don't fancy the pain [of childbirth]. More women should be prepared to withstand pain.
"Pain in labour is a purposeful, useful thing, which has quite a number of benefits, such as preparing a mother for the responsibility of nurturing a newborn baby."
Celebrity births, TV programmes and films such as Knocked Up, give the impression that childbirth is a highly medical process, when in fact the pain is natural, healthy and temporary, according to Dr Walsh.
READ FULL ARTICLE CLICK HERE © Copyright of Telegraph Media Group Limited 2009
The pain involved in childbirth serves a purpose and more women should go through it in order to prepare themselves for the responsibility of bringing up a baby, according to Dr Denis Walsh.
Dr Walsh, a senior midwife and associate professor in midwifery at Nottingham University, said: "A large number of women want to avoid pain. Some just don't fancy the pain [of childbirth]. More women should be prepared to withstand pain.
"Pain in labour is a purposeful, useful thing, which has quite a number of benefits, such as preparing a mother for the responsibility of nurturing a newborn baby."
Celebrity births, TV programmes and films such as Knocked Up, give the impression that childbirth is a highly medical process, when in fact the pain is natural, healthy and temporary, according to Dr Walsh.
READ FULL ARTICLE CLICK HERE © Copyright of Telegraph Media Group Limited 2009
Friday, July 10, 2009
Study aims to prevent gestational diabetes
by Chris Jagger © New Times
Cal Poly’s kinesiology department and Sierra Vista Regional Medical Center’s Sweet Success Program are collaborating on a study delving into new theories about the prevention of gestational diabetes (GDM).GDM is a form of diabetes that women develop during pregnancy. Though GDM is a temporary disease that normally goes away after pregnancy, women who have it are at risk for difficult delivery and are 35 to 70 percent more likely to develop type 2 diabetes within 15 years of the birth of their child. Children born to a mother with GDM are more likely to develop health issues, including obesity and type 2 diabetes.The new study, the Gestational Diabetes Prevention Program, begins this month. It will test whether losing weight prior to pregnancy is an effective way to prevent the occurrence of GDM.“To date there are no studies that have been particularly looking at preventing of GDM with weight loss before pregnancy,” project manager and nutritionist Anna Brannen said. “In preventing it we are looking at preventing problems for the mothers and children.
READ FULL ARTICLE CLICK HERE © New Times
Cal Poly’s kinesiology department and Sierra Vista Regional Medical Center’s Sweet Success Program are collaborating on a study delving into new theories about the prevention of gestational diabetes (GDM).GDM is a form of diabetes that women develop during pregnancy. Though GDM is a temporary disease that normally goes away after pregnancy, women who have it are at risk for difficult delivery and are 35 to 70 percent more likely to develop type 2 diabetes within 15 years of the birth of their child. Children born to a mother with GDM are more likely to develop health issues, including obesity and type 2 diabetes.The new study, the Gestational Diabetes Prevention Program, begins this month. It will test whether losing weight prior to pregnancy is an effective way to prevent the occurrence of GDM.“To date there are no studies that have been particularly looking at preventing of GDM with weight loss before pregnancy,” project manager and nutritionist Anna Brannen said. “In preventing it we are looking at preventing problems for the mothers and children.
READ FULL ARTICLE CLICK HERE © New Times
Thursday, July 9, 2009
Fruit And Vegetable Intake In Pregnant Women Reduces Risk Of Upper Respiratory Tract Infection
© 1995-2009 ScienceDaily LLC
ScienceDaily (July 8, 2009) — Boston University School of Medicine researchers (BUSM) have observed in a study of pregnant women that consumption of at least seven servings per day of fruits and vegetables moderately reduced the risk of developing an upper respiratory tract infection (URTI). The BUSM study appears online in the journal Public Health Nutrition.
URTIs include the common cold and sinus infections, which can lead to lower respiratory problems, such as asthma or pneumonia. Even though the majority of URTIs are uncomplicated colds, identifying ways to prevent their occurrence is important because colds are the most common reason for school and work absences. Eating nutritious foods, especially fruits and vegetables, improves immunity but hadn't previously been associated with reducing the risk of URTIs in pregnant women.
READ FULL ARTICLE CLICK HERE © 1995-2009 ScienceDaily LLC
ScienceDaily (July 8, 2009) — Boston University School of Medicine researchers (BUSM) have observed in a study of pregnant women that consumption of at least seven servings per day of fruits and vegetables moderately reduced the risk of developing an upper respiratory tract infection (URTI). The BUSM study appears online in the journal Public Health Nutrition.
URTIs include the common cold and sinus infections, which can lead to lower respiratory problems, such as asthma or pneumonia. Even though the majority of URTIs are uncomplicated colds, identifying ways to prevent their occurrence is important because colds are the most common reason for school and work absences. Eating nutritious foods, especially fruits and vegetables, improves immunity but hadn't previously been associated with reducing the risk of URTIs in pregnant women.
READ FULL ARTICLE CLICK HERE © 1995-2009 ScienceDaily LLC
Evelyn tells of her excitement at being mum-to-be
© Herald.ie 2008
The Gerry Ryan Show will shortly have a new addition to its line-up -- reporter Evelyn O'Rourke is pregnant.
The bubbly broadcaster, who has been Gerry Ryan's right-hand woman for the past few years, confirmed the happy news to the Diary.
She said: "I'm 18 weeks gone so in fairness, there's no much point in hiding it now."
Married to RTE producer John McMahon, she said the pair are "excited and nervous" about their imminent arrival.
READ FULL ARTICLE CLICK HERE © Herald.ie 2008
The Gerry Ryan Show will shortly have a new addition to its line-up -- reporter Evelyn O'Rourke is pregnant.
The bubbly broadcaster, who has been Gerry Ryan's right-hand woman for the past few years, confirmed the happy news to the Diary.
She said: "I'm 18 weeks gone so in fairness, there's no much point in hiding it now."
Married to RTE producer John McMahon, she said the pair are "excited and nervous" about their imminent arrival.
READ FULL ARTICLE CLICK HERE © Herald.ie 2008
Put to the test: Baby seats
©Independent.ie
When it comes to buying a baby seat for your car, if you have the money you'll probably spend it. This week, Smart Consumer looks at baby car seats and reminds you that most expensive does not always equal the best.
Independent assessors for the Consumers Association of Ireland (CAI) tested 10 car seats, all of them in Group 0 and 0+, meaning they are suitable from zero to 13kg or around 15 months. Safety was measured by simulated front and side crashes and the seat design. 50pc of overall marks were given for this category. However, even if the safety of the seat does well in tests, it means nothing if the seat isn't installed properly, so the remaining 50pc goes to ease of use including fastening the buckle, fitting in the car and following the instruction manual. The CAI reminds us never to use a rear-facing child seat on passenger seats fitted with front airbags.
READ FULL ARTICLE CLICK HERE ©Independent.ie
When it comes to buying a baby seat for your car, if you have the money you'll probably spend it. This week, Smart Consumer looks at baby car seats and reminds you that most expensive does not always equal the best.
Independent assessors for the Consumers Association of Ireland (CAI) tested 10 car seats, all of them in Group 0 and 0+, meaning they are suitable from zero to 13kg or around 15 months. Safety was measured by simulated front and side crashes and the seat design. 50pc of overall marks were given for this category. However, even if the safety of the seat does well in tests, it means nothing if the seat isn't installed properly, so the remaining 50pc goes to ease of use including fastening the buckle, fitting in the car and following the instruction manual. The CAI reminds us never to use a rear-facing child seat on passenger seats fitted with front airbags.
READ FULL ARTICLE CLICK HERE ©Independent.ie
Endometriosis ups risk of preterm birth: study
© Thomson Reuters 2009
NEW YORK (Reuters Health) - Pregnant women with endometriosis are at increased risk for delivering prematurely as well as suffering a number of other adverse pregnancy outcomes, results of a study indicate.
Endometriosis is a painful condition that affects women during their reproductive years and is caused by the growth of the tissue lining the uterus in other parts of the abdomen outside of the uterus, such as the ovaries. Symptoms of endometriosis include severe pelvic pain, heavy menstrual periods, and nausea.
"Given that endometriosis is relatively common in women of childbearing age, we hope that our results will lead to pregnant women with this condition receiving extra attention, thus enabling them to have normal pregnancies and give birth to healthy babies," study co-author Dr. Henrik Falconer, of the Department of Woman and Child Health, Karolinska Institute, Stockholm, Sweden, noted in a statement.
READ FULL ARTICLE CLICK HERE © Thomson Reuters 2009
NEW YORK (Reuters Health) - Pregnant women with endometriosis are at increased risk for delivering prematurely as well as suffering a number of other adverse pregnancy outcomes, results of a study indicate.
Endometriosis is a painful condition that affects women during their reproductive years and is caused by the growth of the tissue lining the uterus in other parts of the abdomen outside of the uterus, such as the ovaries. Symptoms of endometriosis include severe pelvic pain, heavy menstrual periods, and nausea.
"Given that endometriosis is relatively common in women of childbearing age, we hope that our results will lead to pregnant women with this condition receiving extra attention, thus enabling them to have normal pregnancies and give birth to healthy babies," study co-author Dr. Henrik Falconer, of the Department of Woman and Child Health, Karolinska Institute, Stockholm, Sweden, noted in a statement.
READ FULL ARTICLE CLICK HERE © Thomson Reuters 2009
Tuesday, July 7, 2009
Baby joy: Shane gets good news for birthday
by Claire Murphy © Herald.ie 2008
Westlife frontman Shane Filan has revealed that he is preparing for a third edition to his family.
Shane's wife Gillian told her husband the news just before his 30th birthday party at their Sligo mansion. And the singer announced that his childhood sweetheart was pregnant after he blew out the candles on his birthday cake in front of 150 guests.
In a speech, the singer said that he was bowled over by the news.
"My wife Gillian has been asking me a lot about what I'd like for my birthday. I thought she was going to get me a watch or something," Shane said.
READ FULL ARTICLE CLICK HERE © Herald.ie 2008
Westlife frontman Shane Filan has revealed that he is preparing for a third edition to his family.
Shane's wife Gillian told her husband the news just before his 30th birthday party at their Sligo mansion. And the singer announced that his childhood sweetheart was pregnant after he blew out the candles on his birthday cake in front of 150 guests.
In a speech, the singer said that he was bowled over by the news.
"My wife Gillian has been asking me a lot about what I'd like for my birthday. I thought she was going to get me a watch or something," Shane said.
READ FULL ARTICLE CLICK HERE © Herald.ie 2008
Monday, July 6, 2009
Major baby boom as birth rate soars to highest level in 30 years
by Denise Clarke ©Independent.ie
THE country is experiencing a major baby boom with birth rates hitting their highest in almost 30 years.
New CSO statistics show births rates are back to levels of over 65,000 per year, a level not seen since the 1970s.
And marriage is proving more popular than ever, with figures showing a large increase in people tying the knot.
According to the latest CSO births report for 2006 -- 65,425 babies -- 33,665 males and 31,770 females -- were born, compared with 61,372 births in 2005.
Nearly 70,000 births were recorded between 1971 and 1980, before dropping to 61,629 between 1981 and 1990.
READ FULL ARTICLE CLICK HERE ©Independent.ie
THE country is experiencing a major baby boom with birth rates hitting their highest in almost 30 years.
New CSO statistics show births rates are back to levels of over 65,000 per year, a level not seen since the 1970s.
And marriage is proving more popular than ever, with figures showing a large increase in people tying the knot.
According to the latest CSO births report for 2006 -- 65,425 babies -- 33,665 males and 31,770 females -- were born, compared with 61,372 births in 2005.
Nearly 70,000 births were recorded between 1971 and 1980, before dropping to 61,629 between 1981 and 1990.
READ FULL ARTICLE CLICK HERE ©Independent.ie
Hospitals team up to cope with baby boomSOARING: Ireland's birth rate
by Fiona Dillon © Herald.ie 2008
A DUBLIN maternity hospital which is stretched to the limit as a result of the latest baby boom has been forced to send pregnant women to another clinic.
The Coombe Women and Infants University Hospital (CWIUH) is operating a satellite ante-natal clinic on the Tallaght Hospital campus to cope with rising demand for its services.
The hospital said that the number of births for the first half of this year was up three per cent on the same period in 2008.
The Master of the Coombe, Dr Chris Fitzpatrick revealed that the Coombe and Tallaght Hospital are working closely, to address the increase in demand.
READ FULL ARTICLE CLICK HERE © Herald.ie 2008
A DUBLIN maternity hospital which is stretched to the limit as a result of the latest baby boom has been forced to send pregnant women to another clinic.
The Coombe Women and Infants University Hospital (CWIUH) is operating a satellite ante-natal clinic on the Tallaght Hospital campus to cope with rising demand for its services.
The hospital said that the number of births for the first half of this year was up three per cent on the same period in 2008.
The Master of the Coombe, Dr Chris Fitzpatrick revealed that the Coombe and Tallaght Hospital are working closely, to address the increase in demand.
READ FULL ARTICLE CLICK HERE © Herald.ie 2008
Expectant mothers with diabetes face risky challenge
by Mary Brophy Marcus Copyright 2009 USA TODAY
Before she became pregnant, Molly Duerr never understood why expectant moms would say they didn't care if it were a boy or a girl, only that the baby be healthy.
"I thought, 'Of course you'd want to know what the baby's going to be,' " says Duerr, 30, who has type 1 diabetes. But after becoming pregnant last year and realizing all the health risks associated with diabetes, she says, "I got it."
A growing number of women, like Duerr, are either heading into pregnancy with diabetes — type 1 and type 2 — or developing gestational diabetes while pregnant, says endocrinologist Sue Kirkman, vice president of clinical affairs for the American Diabetes Association. Kirkman says diabetes raises the risk of miscarriages, delivery complications, maternal health problems and birth defects, but she adds that the risks can be slashed with pre-conception counseling, tight control of blood sugar and maintaining a healthy weight before and during pregnancy.
READ FULL ARTICLE CLICK HERE Copyright 2009 USA TODAY
Before she became pregnant, Molly Duerr never understood why expectant moms would say they didn't care if it were a boy or a girl, only that the baby be healthy.
"I thought, 'Of course you'd want to know what the baby's going to be,' " says Duerr, 30, who has type 1 diabetes. But after becoming pregnant last year and realizing all the health risks associated with diabetes, she says, "I got it."
A growing number of women, like Duerr, are either heading into pregnancy with diabetes — type 1 and type 2 — or developing gestational diabetes while pregnant, says endocrinologist Sue Kirkman, vice president of clinical affairs for the American Diabetes Association. Kirkman says diabetes raises the risk of miscarriages, delivery complications, maternal health problems and birth defects, but she adds that the risks can be slashed with pre-conception counseling, tight control of blood sugar and maintaining a healthy weight before and during pregnancy.
READ FULL ARTICLE CLICK HERE Copyright 2009 USA TODAY
Celebrities who are currently pregnant
by Jody Morse Copyright © 2009
This summer is certainly a summer for pregnant celebrities. In fact, you may be surprised at just how many celebrity women are currently pregnant. Here are some of the celebrities who will soon be giving birth. Ellen PompeoThe Grey’s Anatomy star and her husband Chris Ivery are pregnant. The couple was married in November of 2007. Ellen Pompeo confirmed her pregnancy to People in April.
Nicole RichieIt doesn’t seem like too long ago when Nicole Richie and Joel Madden welcomed their first daughter, Harlow Winter Kate, into their lives.They told People that they are excited to learn what the sex of the baby is, but enjoy the excitement of the surprise.
Sarah Michelle GellarFormer Buffy the Vampire Slayer star Sarah Michelle Gellar and husband Freddie Prinze Jr. are expecting their first child in fall, according to People News. The couple has been married for six years and have starred in several movies together, including I Know What You Did Last Summer and the Scooby Doo movies, which they also produced.
READ FULL ARTICLE CLICK HERE Copyright © 2009
This summer is certainly a summer for pregnant celebrities. In fact, you may be surprised at just how many celebrity women are currently pregnant. Here are some of the celebrities who will soon be giving birth. Ellen PompeoThe Grey’s Anatomy star and her husband Chris Ivery are pregnant. The couple was married in November of 2007. Ellen Pompeo confirmed her pregnancy to People in April.
Nicole RichieIt doesn’t seem like too long ago when Nicole Richie and Joel Madden welcomed their first daughter, Harlow Winter Kate, into their lives.They told People that they are excited to learn what the sex of the baby is, but enjoy the excitement of the surprise.
Sarah Michelle GellarFormer Buffy the Vampire Slayer star Sarah Michelle Gellar and husband Freddie Prinze Jr. are expecting their first child in fall, according to People News. The couple has been married for six years and have starred in several movies together, including I Know What You Did Last Summer and the Scooby Doo movies, which they also produced.
READ FULL ARTICLE CLICK HERE Copyright © 2009
Stress during pregnancy may lower baby's IQ
by Zosia Bielski © Copyright 2009
Severe stress during pregnancy can damage a baby's brain and put the child at greater risk of anxiety, depression and Attention Deficit Hyperactivity Disorder later on in adolescence, according to British research revealed last week.
The higher the levels of cortisol – a stress hormone – in the womb, the lower the toddler's “baby IQ” at 18 months, the researchers found.
“We found that if the mother was more stressed while she was pregnant the baby scored significantly lower on the mental developmental index,” said Vivette Glover, lead researcher and professor of prenatal psychobiology at Imperial College London.
The study involved 250 women at 17 weeks gestation. They filled out questionnaires about their anxiety levels and the researchers monitored their cortisol levels and the amount seeping into their amniotic fluid.
READ FULL ARTICLE CLICK HERE © Copyright 2009
Severe stress during pregnancy can damage a baby's brain and put the child at greater risk of anxiety, depression and Attention Deficit Hyperactivity Disorder later on in adolescence, according to British research revealed last week.
The higher the levels of cortisol – a stress hormone – in the womb, the lower the toddler's “baby IQ” at 18 months, the researchers found.
“We found that if the mother was more stressed while she was pregnant the baby scored significantly lower on the mental developmental index,” said Vivette Glover, lead researcher and professor of prenatal psychobiology at Imperial College London.
The study involved 250 women at 17 weeks gestation. They filled out questionnaires about their anxiety levels and the researchers monitored their cortisol levels and the amount seeping into their amniotic fluid.
READ FULL ARTICLE CLICK HERE © Copyright 2009
Travel safely with your baby bump
by Eilish O'Regan ©Independent.ie
MOST women can continue to travel safely well into their pregnancy as long as they take precautions. If your pregnancy has no complications, the best time to travel is between 14 and 28 weeks of gestation.
Find what healthcare facilities there are at your destination in case you require medical attention.
Take your medical records with you so you can give doctors the relevant information if necessary. Have a check-up before you travel and don't go unless you get the all-clear from your doctor.
Make sure you have travel insurance to cover your pregnancy for any eventuality. Consider possibilities such as premature birth and the cost of changing the dates of your trip if you do go into labour.
When to travel? The first three months are a sensitive stage, with the risk of miscarriage or ectopic pregnancy. But if you feel well and you've discussed it with your doctor, there's no reason why you can't.
READ FULL ARTICLE CLICK HERE ©Independent.ie
MOST women can continue to travel safely well into their pregnancy as long as they take precautions. If your pregnancy has no complications, the best time to travel is between 14 and 28 weeks of gestation.
Find what healthcare facilities there are at your destination in case you require medical attention.
Take your medical records with you so you can give doctors the relevant information if necessary. Have a check-up before you travel and don't go unless you get the all-clear from your doctor.
Make sure you have travel insurance to cover your pregnancy for any eventuality. Consider possibilities such as premature birth and the cost of changing the dates of your trip if you do go into labour.
When to travel? The first three months are a sensitive stage, with the risk of miscarriage or ectopic pregnancy. But if you feel well and you've discussed it with your doctor, there's no reason why you can't.
READ FULL ARTICLE CLICK HERE ©Independent.ie
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